(Image source from: Do you find Google's Wallet app special? )

There was an announcement that Google has declared launch of its digital 'Wallet app' for Apple's iPhone platform. Google's 'Wallet app' represents a challenge to the 'Passbook program' that Apple has built into the iPhone's OS and both the apps permit users to store loyalty cards from some merchants and scan coupons offering discounts.

Enjoy Google 'Wallet app' for apple iphones through video

 

Furthermore, it was known from the News24 reports that the 'Wallet app' also permits users to send money and make purchases on some mobile websites by storing a debit otherwise credit card account on the app, while the payment information can also be stored in Passbook. The statement furthered that the reason why Google wants to connect with Apple customers is that the higher-priced iPhones tend to attract more prosperous consumers who are more likely to spend money through their devices. According to the statement, by getting people to use its services on as many devices as possible Google moves with an expectancy to make more money by selling more digital advertising.

(AW:SB)