Dhanush is one of the most promising actors from South. The actors' Raghuvaran BTech raked good money in Telugu and established a decent market for the actor. But he never promoted his upcoming movies. Actors like Suriya, Karthi, Vikram, Vishal and others are flying to Hyderabad to promote their releases. But things are entirely different with Dhanush. The actor is doing two straight Telugu films but he is not much bothered about his Telugu market. His last movie Thiru is a super hit in Tamil. If the film would have been promoted well in Telugu, the film would have made decent money.

His next film Nene Vasthunna is releasing tomorrow and the Telugu audience are not aware about the release. Geetha Arts acquired the Telugu theatrical rights of the film and Selvaraghavan directed this action thriller. This may be the first dubbed film releasing across the Telugu states without a trailer. This alone reveals about the carelessness of Dhanush. The actor eyes Telugu market but he is least bothered about the film's promotions and happenings. Geetha Arts promotes their films well and it is surprising to see that Nene Vasthunna is releasing with zero promotions. The makers of Ponniyin Selvan are promoting the film aggressively and the film would turn out to be a tough competitor for Dhanush's film. The actor should wake up and come to reality before his market shrinks in Telugu.